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Beginnings

We started our careers in huge multi billion-dollar CPG and software enterprises. Since then, we’ve worked in companies of all sizes, founded three startups (successfully growing, funding and exiting them) and had an additional four exits through companies within media, ad tech, and data, where we held leadership positions.

Through this journey, we’ve been lucky enough to meet incredible professionals, some of whom even became close friends. Professionals who come from all walks of life—those with names you’ll know well (let’s have coffee; we’ll do the name-dropping then) to incredibly talented people just starting on a career path, destined to shape the future.

Today, we work with companies of all sizes and stages, from enterprise to pre-launch startups. We help them with their most strategic, company-defining needs as well as hands-on execution to the smallest detail. And we love every moment.

Meet the Leadership Team

Mark Kapczynski

Co-Founder

As the co-founder of Kontrol Media, I have a deep passion for helping clients of all sizes to reach their business goals. My own background as a business leader and CMO helps me to understand client needs, and to develop strategies to be successful. I bring experience from having worked directly for global companies including Microsoft, Experian, and Envestnet. I have even built my own VC-backed software companies prior to starting Kontrol Media.

I've spent 15 years working in the Fintech/Financial Services industry including Envestnet|Yodlee supporting many different consumer fintech offerings. I was also the former CMO of Gooten, a smart supply chain solution, as well as the former CMO of Wrench, the market leader for on-demand car care. Currently, I am the Executive Director of the UCLA Venture Capital Fund, supporting innovation by young entrepreneurs.

Overall, I love building businesses with my clients.  

I look forward to hearing more about your goals and seeing how we can help you grow. 

Erin Kapczynski

Co-Founder

I help B2B SaaS companies in tech and media stand out and attract true demand in today's fractionalized and fast-moving environment.

Currently, I serve as a consultant and advisor to startups and mid-stage businesses, lending my expertise in demand generation, content strategy, PR, and branding—often trying these pieces together to generate growth.

I love crafting highly personalized messaging frameworks to capture and communicate true value that speaks to the right people.

My digital marketing journey spanned internal leadership roles, such as at a digital video platform, boasting clients such as Viacom, Yahoo, Fox, and PBS, culminating in a  successful company sale to WPP.

As VP of Marketing at Purch (now part of Future), I spearheaded audience and revenue growth, working directly with industry giants such as Google, Sony, and Samsung.

With a track record of multiple fund-raises ranging from $2M to $270M rounds and three successful exits, 
I also mentor founders and strategically position companies for significant milestones.

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Dima Volovik

Chief Technology Advisor

As a technology executive with over 15 years of leadership, I have expanded my expertise in digital transformation. I have been driving innovation at global industry leaders like Amazon, TripAdvisor, Comcast (Fandango, Paciolan, Golf Channel) and Universal Music. Here is where we devise winning customer-focused strategies for B2C and B2B SaaS companies.

 

I have spearheaded the launch of breakthrough entertainment and eCommerce capabilities reaching millions of customers across web, mobile, and voice platforms.

 

I thrive in when rapidly scaling technologies, unifying user experiences, and building high velocity teams centered around transparency and collaboration. 

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Ralph Acosta

Senior Business Advisor

I am a Senior Business Advisor at Kontrol Media. With an extensive background as a consultant, I work with clients in consumer internet, SaaS, and private equity. Additionally, I dabbled in areas such as go-to market strategies, revenue management, SaaS sales, and talent acquisition.  

 

I was also the former CEO of TeenSafe, where we developed a distracted driving prevention app in partnership with insurance/telecom, which has eventually been sold to SiriusXM. I have also aided in the founding of SkuRun, a retail compliance app for lottery systems, sold to Scientific Games. My career began as a fund advisor to Europlay Capital, which supported companies like Skype and Atomico, and later Morpheus Ventures.

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Mike Pazak

eCommerce and Amazon Advisor

I've been in the eCommerce and Amazon game for over 25 years.

At Amazon.com, I played a pivotal role in North America commerce services and marketplace selection strategy. Subsequently, I led online marketplace and merchandising monetization for Sears.com and Kmart.com through bankruptcy reorganization at Transformco/Sears Holdings.

Working across Retail, Direct-to-Consumer, and Marketplace strategies, I have collaborated with a diverse range of brands, from global giants to nimble startups, spanning hardlines, softlines, and consumables, so you could say I've seen it all!

My expertise goes beyond eCommerce. With over 35 years of business  and technical leadership experience, I have helped companies globally with Strategic Planning, Corporate Development, P&L and Operations Management, Digital Marketing, Business Development, Product Management, and Channel Management. 

I'm passionate about helping businesses thrive in the digital world.

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Al Sefati

Senior SEO & SEM Consultant

I am Al, a seasoned SEO veteran with a career spanning over two decades, leaving a notable impact at known brands such as Disney, Nike, and Expedia within the realms of technology and digital marketing.

My journey kicked off during the Dot Com era as a web developer, but I found my true calling in SEO and SEM in the early 2000s. I bring a mix of technical prowess, methodical thinking, and analytical savvy to the table. My forte lies in crafting SEO/SEM roadmaps and providing game-changing analytical insights.

Over the years, I've been privileged to significantly contribute to the digital strategies of heavyweight enterprise-level clients like MeridianLink, as well as fueling growth for dynamic startups.

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Marina Kosten

Global Research and Consumer Insights Advisor

I specialize in global research and strategy, having held multiple executive positions responsible for developing market and consumer insights.

 My journey has been marked by impactful roles, including steering the ship as the Head of Research and Strategy at StoryFit and leading reserarch at the International Theatrical Division of 20th Century Fox. Before that, I delved into the gaming world at Activision-Blizzard, overseeing franchises like Guitar Hero and Call of Duty.

Currently, I'm honored to serve as a Senior Fellow at USC's Annenberg Center of Digital Future while also wearing the hat of an Adjunct Professor at USC's Annenberg Graduate School for Communicate and Journalism. 

My roots in social research have provided a solid foundation, allowing me to explore the nuances of human behavior at global research suppliers.

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Laura Cowan

Head of Client Success

I have lived at the intersection of media and technology since 2015, serving clients such as Spotify, Netflix, Hulu, and NBC, as well as Nielsen and others. With a dedicated focus on delivering exceptional value, I've honed my skills over the years to navigate the ever-evolving challenges of these dynamic industries. I truly enjoy partnering with people and identifying ways I can make them thrive.

With a finger on the pulse of industry trends and a dedication to client satisfaction, I continue to navigate this exciting landscape, ensuring that success is not just a goal but a tangible reality for those I serve.

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Social Media and Client Engagement Manager

Ena Loro

I am Ena, a versatile freelance virtual assistant with extensive experience. I have had the pleasure of collaborating with diverse clients, honing my skills across various domains. My versatile roles encompass copywriting, creating marketing funnels and web designs, meticulous note-taking during meetings, and enhancing videos to make them more engaging. Additionally, I am experienced in crafting designs and contents for social media postings.

I have effectively managed social media calendars and projects and workflows utilizing a variety of platforms, demonstrating my organizational skills. I contribute my expertise in using lead generation tools to enhance project outcomes. 

Due to my varied duties, I have experience writing Standard Operating Procedures (SOPs). I have also handled lead emails well, demonstrating my ability to communicate clearly and pay attention to detail. 

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We believe in giving back

It’s an honor to be part of the flourishing Silicon Beach community, where we enjoy mentoring budding entrepreneurs, advising emerging companies, lecturing, and exchanging ideas at industry events.

MENTORSHIPS

SPEAKING

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Let's work together!

Contact Us

Kontrol Media

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