I help B2B SaaS companies in tech and media stand out and attract true demand in today's fractionalized and fast-moving environment.

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Currently, I serve as a consultant and advisor to startups and mid-stage businesses, lending my expertise in demand generation, content strategy, PR, and branding—often trying these pieces together to generate growth.

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I love crafting highly personalized messaging frameworks to capture and communicate true value that speaks to the right people.

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My digital marketing journey spanned internal leadership roles, such as at a digital video platform, boasting clients such as Viacom, Yahoo, Fox, and PBS, culminating in a  successful company sale to WPP.

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As VP of Marketing at Purch (now part of Future), I spearheaded audience and revenue growth, working directly with industry giants such as Google, Sony, and Samsung.

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With a track record of multiple fund-raises ranging from $2M to $270M rounds and three successful exits, 
I also mentor founders and strategically position companies for significant milestones.