You dream. You inspire. You’re changing the world. And sometimes you need a little help figuring out your next strategic acquisition, meaningfully telling your story or effectively reaching customers. We understand. And can help you with all of it. And essentially anything else you might need around business development and marketing.
STRATEGY & INNOVATION
We believe in the power of data, not only to validate hunches and arm you with customer insights; data can inform your most important business discoveries, helping bring truly unique, useful and in-demand products and services to your market…and to the world.
Your industry is filled with gems that are sometimes covered by a few layers of rock. It takes a savvy eye, domain expertise, and a huge network (and maybe a hammer) to comprehensively assess the market for possible target acquisitions that fuel growth.
Whether you’re a first-time entrepreneur or a seasoned pro, it can be tough to run a business and fund it at the same time, doing both well. We help you define a funding plan and then execute against it to raise the needed seed, VC, growth or larger fund round—including packaging your company for the raise.
Sometimes your already kick-ass BD team needs to scale and unlock additional connections, and sometimes your "BD team" is just a guy named Bob. In either case, we can significantly expand your efforts securing new partnerships and deal flow.
Building a marketing plan to meet business objectives; audience segmentation; competitive analysis; personas creation and experience mapping—oh, my!
Brand strategy and management, brand creation and identity building (there’s a difference!), and storytelling that touches people, catapulting them into action…raise your hand if you thought “branding” meant “logo” …though we can make you one of those too.
How do you delight your target audiences if your brand cannot be found? PR, social media, SEO, and advertising to the rescue!
Bring in and nurture those leads with stellar content strategy and hands-on execution, email and SEM campaigns, web optimization and conversion insights; your sales team is smiling already.